WhatsApp for business · Set up and managed
Customers message you. You just reply.
Brightray sets up and manages WhatsApp for small UK businesses, charities and community groups who have no technical staff of their own. One-tap chat is standard in every website we build, at no extra cost. For businesses that need more, we register and run a full WhatsApp Business account — so booking confirmations and reminders go out on their own and every enquiry lands on the phone in your pocket.
- Standard in every package
- Your number, your account
- Set up and checked by us
- Enquiries land on your phone
The easiest way for a customer to reach you.
A tap on your site opens WhatsApp with your number already in it. No forms to fill, no waiting for an email that never gets read.
Messages arrive where you already look — the same app you use for everything else. Nothing new to learn, nothing new to log in to.
The WhatsApp Business account belongs to your business, not to us. If you ever leave, it stays with you.
We register the number, complete the checks, write the greeting and away messages, and test it end to end before it goes live.
Confirmations and reminders sent automatically, so fewer people forget and fewer slots go to waste.
We check messages are actually being delivered, and tell you if something stops working. You just answer your customers.
Start simple. Move up when it earns its keep.
In every package, at no extra cost
A WhatsApp button on every page of your site. A customer taps it, a normal WhatsApp conversation opens with your number already filled in, and the message arrives on your phone. Nothing to install and nothing to manage.
Quoted with your care plan
We register your business number on the WhatsApp Business Platform and run it for you: greeting and away messages, automatic booking confirmations and appointment reminders, and a check that messages are actually being delivered. The account stays registered to your business.
Three steps, and we do the first one.
We register your business number with WhatsApp, complete Meta's checks and connect it to your website.
They tap once on your site and the chat opens. The enquiry arrives on your phone straight away.
You answer in your own words. We keep the setup running and let you know if anything needs attention.
What we do with it, in plain English.
When we manage a WhatsApp Business account for a client, we only use the information we get from Meta to run that service for the client it belongs to. That means: the account and phone number details needed to finish the setup, the messages your customers send in so they reach the right place, the approval status of booking and appointment message templates, and delivery statuses so we can tell you whether a message arrived.
Each client’s information stays with that client. It is never shared with another Brightray client and it is never sold. Brightray is a trading name of Global Cloud Engineering Ltd (company number SC781866), registered in Scotland.
Asked and answered.
What does WhatsApp cost with a Brightray website?+
One-tap WhatsApp chat is standard in every Brightray package at no extra cost — it is built into the Essential, Growth and Bespoke sites. A fully managed WhatsApp Business account, with automatic booking and appointment messages, is quoted alongside your care plan so you know the monthly figure before anything starts.
What is the difference between WhatsApp chat and a WhatsApp Business account?+
One-tap chat is a link: a customer taps it and a normal WhatsApp conversation opens with your number. A WhatsApp Business account is a registered business number on Meta's WhatsApp Business Platform, which additionally lets you send confirmations and reminders automatically and see whether messages were delivered. Most small businesses start with the chat link and move up when message volume justifies it.
Whose WhatsApp account is it?+
Yours. The account is registered to your business and the phone number is yours. We set it up and look after it for you, and if you ever stop working with us the account and your customer conversations stay with you.
What do you do with our customers' messages?+
We only use your account information to run the service for you — completing the setup, making sure enquiries reach the right place, sending the booking and appointment messages you have asked for, and checking that messages were delivered. Your information is never shared with another client of ours and is never sold.
Do we need a separate phone for it?+
No. Most clients use the mobile number they already give out. If you would rather keep work and personal messages apart, we can set it up on a second number instead.
How long does it take?+
One-tap chat is live the day your website goes live. A managed WhatsApp Business account takes a little longer because Meta has to verify the business and the number first — usually a few days, and we handle that part for you.
Let’s build yours.
Prefer to give us the full picture? Start a detailed project brief — pick your business type, content and exact brand colours.